How to build the perfect post

You already know how important it is to have a consistent social media presence.  Now we want to express the importance of creating posts with a purpose. Marketing on purpose keeps things genuine, truthful, and helpful while helping you build an audience.  When setting up social media posts, keep these 6 marketing steps in mind:  1. … Read more

How to handle negative social media comments

four people seated on a couch, holding emojis over their faces

Social media has always been an open forum for ideas, sharing, and comments. Over the years, it has also become the new complaint department. The comments section can pose many issues for companies online if left unchecked and moderated. Facebook, Instagram, Pinterest, and Twitter act as a go-between for your company. They set the tone … Read more

Marketing with Memes

Adding memes to your online marketing strategy is a great way to shake things up. They are everywhere online. Memes are easily digestible and offer a funny, sometimes biting, and entertaining take on the human experience. It’s a very easy marketing trend that many use.  But seriously, who doesn’t like a good meme? Social media … Read more