We hear a lot about marketing regularly online. We know it’s important. What we are not always told is that it’s not an automatic fix. Self-promotion is more than just telling people what you do and what you sell. It’s about building interest, building a community, and building a better conversation about the value you […]
How to write a social media bio that gets attention
Social media moves fast so it’s important to make the right impression quickly. Biographies are very important. They are often the first thing people look at when they go to your media. The wrong tone, the wrong words, or a lack of information can work against you. Some of the usual biography issues are: They […]
8 Quick Marketing Ideas To Kick off the New Year Right
One of the greatest things about a new year is that it gives us a chance to reset and refresh. Now is a great time to update your social media, your website, and even your home workspace. The holidays are over so it’s time to get back to work. Here are some ideas to start off […]
Know your sources when posting online
Marketing on social media is a delicate balance of promoting your business and engaging with your customers. We need to promote what we do but sometimes we also want to share relevant news. But sometimes this news is not always what we think it is. Social media is riddled with fake news and this is […]
Do you need a marketing makeover?
Fall is here and that makes it a good time to look at your marketing efforts. During this time, you can get a jump-start on the busier selling times such as Black Friday and Christmas. All this housekeeping will help your promotions and future sales. These efforts include marketing that you do online, in-person, and […]
How to create a professional LinkedIn profile
We all know LinkedIn is good for business — it’s like your very own billboard to showcase what you do. Your future connections are just waiting to be made. The information you share here is very important so make sure you spotlight your accomplishments while targeting the right audience. To begin, you will need to […]
Why it’s important to do regular social media house cleaning
Spring is finally here so why not take the time to go over your social media accounts and clean them up? It’s as simple as updating all your accounts, deleting ones you no longer use and checking links and newsfeeds. To keep things looking fresh and inviting, it’s important to change things on a regular […]