You already know how important it is to have a consistent social media presence. Now we want to express the importance of creating posts with a purpose. Marketing on purpose keeps things genuine, truthful, and helpful while helping you build an audience. When setting up social media posts, keep these 6 marketing steps in mind: 1. … Read more
At The GDC Group we know social media is an important way to help your business grow. However, we also know that it’s not the only way. Lately, social media has become a volatile place with a lot of changes and challenges coming our way. With Elon Musk taking over Twitter and Instagram changing its … Read more
The internet is a big place and since it’s so big, it can be an overwhelming place to spend your time. Now more than even ever, we need to apply critical thinking towards social media. There is a minefield of media misinformation, opinions, and negativity. Apps such as Facebook and Twitter have become a hotspot … Read more
Social media has always been an open forum for ideas, sharing, and comments. Over the years, it has also become the new complaint department. The comments section can pose many issues for companies online if left unchecked and moderated. Facebook, Instagram, Pinterest, and Twitter act as a go-between for your company. They set the tone … Read more
Change is the name of the game during COVID-19. We have all adjusted and we will all adjust some more as the year goes on. It’s no surprise that this pandemic has changed the way we do things and that includes the work world too. There’s a new normal happening. A new normal is defined … Read more
Adding memes to your online marketing strategy is a great way to shake things up. They are everywhere online. Memes are easily digestible and offer a funny, sometimes biting, and entertaining take on the human experience. It’s a very easy marketing trend that many use. But seriously, who doesn’t like a good meme? Social media … Read more
Social media moves fast so it’s important to make the right impression quickly. Biographies are very important. They are often the first thing people look at when they go to your media. The wrong tone, the wrong words, or a lack of information can work against you. Some of the usual biography issues are: They … Read more
Marketing on social media is a delicate balance of promoting your business and engaging with your customers. We need to promote what we do but sometimes we also want to share relevant news. But sometimes this news is not always what we think it is. Social media is riddled with fake news and this is … Read more
Spring is finally here so why not take the time to go over your social media accounts and clean them up? It’s as simple as updating all your accounts, deleting ones you no longer use and checking links and newsfeeds. To keep things looking fresh and inviting, it’s important to change things on a regular … Read more
A social media specialist is a vital online collaborator that helps your company build your social media presence. You may ask why you would need one of these helpers since you already go online anyway. Here’s why you need one: they can develop a social media strategy that saves you time while reaching a wider … Read more